Feedback-Driven Growth: Harnessing Customer Insights for Marketing Success
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesJoin us for Craft Marketing on October 24 with Carrie Brown, AMA Madison’s President and Marketing Manager at Beam Benefits. Whether you're just starting or looking to take your customer […]
Increasing Sales with Targeted B2B Marketing Efforts
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesJoin us for Craft Marketing on November 28 with Prue Lotharius, VIce President of Marketing for Rolling Suds. Marketing can, and should, directly impact sales and positively impact your organization's […]
Holiday Party
Delta Beer Lab 167 East Badger Road, Madson, United StatesJoin the AMA Madison board at Delta Beer Lab for a little holiday cheer for this holiday Craft Marketing edition. Wear your best ugly, holiday sweater! Ticket includes a drink […]
AMA-Madison New Year’s Marketing Workshop
OnlineJoin us for a virtual New Year's marketing workshop on January 16 with three industry experts. Event Schedule 9:00 - AMA Welcome; Carrie Brown 9:05 - 9:25 - Identity Aligned Branding by […]
Lead Magnets, Marketing Funnels, and Email Automation – Why They Matter
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesThere are people who are ready to buy from your company today, there are people who are going to buy what you sell from someone soon, and there are people […]
Story Stacking: Build your brand story throughout the customer journey
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesStory Stacking is a target driven approach to planning in an ever-evolving marketing landscape. Being a target driven landscape, one singular campaign is no longer as impactful. So instead, we […]
Making Waves: Creating Lake Ridge Bank’s New Brand
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesRebranding can be complicated. Hear from Lake Ridge Bank's President on their journey of combining two brands into a single new identity. How do you combine two long-term, established brands […]
Navigating the Social Surge presented by MNI
Old Sugar Distillery 931 East Main Street #8, Madison, WI, United StatesA comprehensive playbook for understanding Social Media and how to utilize it effectively. A comprehensive playbook for understanding Social Media and how to utilize it effectively. Madison marketers are invited to […]
Craft Marketing
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesAttracting Talent, Empowering Growth: Marketing Greater Madison's Future With low unemployment, high workforce participation and accelerated population growth, Greater Madison is having a moment – perhaps THE moment. Yet with […]
Strategic Marketing Mastery: Elevating Agency Collaboration & Project Management
MYArts 1055 E Mifflin St, Madison, United StatesIn today's rapidly evolving business landscape, mastering strategic marketing and navigating agency partnerships are critical for small to mid-sized organizations aiming for sustained growth and market success. The Strategic Marketing […]