Story Stacking: Build your brand story throughout the customer journey
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesStory Stacking is a target driven approach to planning in an ever-evolving marketing landscape. Being a target driven landscape, one singular campaign is no longer as impactful. So instead, we […]
Making Waves: Creating Lake Ridge Bank’s New Brand
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesRebranding can be complicated. Hear from Lake Ridge Bank's President on their journey of combining two brands into a single new identity. How do you combine two long-term, established brands […]
Navigating the Social Surge presented by MNI
Old Sugar Distillery 931 East Main Street #8, Madison, WI, United StatesA comprehensive playbook for understanding Social Media and how to utilize it effectively. A comprehensive playbook for understanding Social Media and how to utilize it effectively. Madison marketers are invited to […]
Craft Marketing
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesAttracting Talent, Empowering Growth: Marketing Greater Madison's Future With low unemployment, high workforce participation and accelerated population growth, Greater Madison is having a moment – perhaps THE moment. Yet with […]
Strategic Marketing Mastery: Elevating Agency Collaboration & Project Management
MYArts 1055 E Mifflin St, Madison, United StatesIn today's rapidly evolving business landscape, mastering strategic marketing and navigating agency partnerships are critical for small to mid-sized organizations aiming for sustained growth and market success. The Strategic Marketing […]
Summer Social and Season Launch Party
Karben 4 Brewing 3698 Kinsman Blvd., Madison, WI, United StatesJoin us as we kick off our 2024-2025 events with a summer social that’s set to be the toast of the season! Rub elbows with Madison’s finest marketing minds (and […]
Bright Beginnings: The Branding of Everything
MYArts 1055 E Mifflin St, Madison, United StatesMany consider branding to be the foundation of all marketing. One thing is for sure, branding is essential.
The Podcast Playbook: Growing Your Listener Base
100State 17 S Fairchild St,, Madison, WI, United StatesClocking out? How about leveling up your marketing game while you unwind? Welcome to the AMA After Hours event series! This isn't just another end-of-day awkward networking event; it’s […]
Navigating the Landscape of AI
OnlineJoin Wisconsin’s marketing community for a unique collaborative event hosted by all three of the state’s AMA chapters—Madison, Milwaukee, and Northeast Wisconsin. This virtual panel discussion will explore the latest […]
Snowflake Soiree
Karben 4 Brewing 3698 Kinsman Blvd., Madison, WI, United StatesJoin Us for the Snowflake Soiree: A Holiday Collaboration Event! Get ready to celebrate the season in style! The Snowflake Soiree is your chance to deck the halls, make new […]