In addition to career skills and professional network development offered within our local marketing community (watch the space below for upcoming events), the AMA provides a broad range of virtual opportunities to learn and grow. See virtual training offered by AMA, or search learning by topic.

Workshop

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Today

  • AMA-Madison New Year’s Marketing Workshop

    Online

    Join us for a virtual New Year's marketing workshop on January 16 with three industry experts. Event Schedule 9:00 - AMA Welcome; Carrie Brown 9:05 - 9:25 - Identity Aligned Branding by Laura Hulleman 9:25 - 10:25 - Breakout Sessions Option 1: Integrating Design Justice into Content & Marketing Narratives by Karen Baker Option 2: The Power & Potential of […]

  • Madison B2B Lead-Generation Workshop

    Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

    More leads. Better leads. A strategy that works. B2B marketers are measured by results—usually the leads they generate. If you’re ready to increase lead volume and quality in 2025, the Madison B2B Lead-Generation Workshop is your opportunity to build a bulletproof strategy in just four hours. Hosted by Brilliant Metrics, this hands-on workshop will walk […]

  • The 5 Things Brands Get Wrong on Their Website

    MYArts 1055 E Mifflin St, Madison, United States

    Your website might be quietly sabotaging your brand without you realizing it. Join John Huston (Creative Director, Huston Design) and Steve Mintz (Business Development & Marketing, Huston Design) as they uncover the five biggest mistakes brands make online. From typography disasters and self-centered storytelling to mismatched imagery and weak calls to action, they’ll show how small slip-ups can cost […]

  • How Research Fuels Stories That Build Brands

    From Insights to Impact: How Research Fuels Stories That Build Brands

    Goodman Community Center - Iron Works 149 Waubesa Street, Madison, WI

    Great brands start with insight—and come alive through story. Join Jeff McCarthy (CMO of the Year, Bank Five Nine), Kelli Betsinger (Decision Point), and Dave & Michael Neelsen (StoryFirst Media Group) as they show how research fuels storytelling to drive strategy, inspire action, and build lasting connections. Event Details Date: Tuesday, October 7, 2025 Time: […]