Online Reviews: 5 Star State of Mind
OnlineDo you have a strategy for managing online reviews? 93% of customers read reviews of local businesses before picking one, so it’s important. About this event 5 stars or 1 star, all reviews are an opportunity to market your business. Do you have a strategy for managing online reviews? 93% of customers read reviews of […]
The Many Faces of Account-Based Marketing
Capital Brewery 7734 Terrace Ave., Middleton, WI, United StatesLearn the ins and outs of Account-Based Marketing with Steve Robinson, and how to implement it at your organization with three different strategies, on Tuesday, March 29. Steve Robinson will explain what account-based marketing is and break down 3 different strategies so you can find your ideal fit at AMA Madison’s Craft Marketing presentation on […]
5 Ways to Create a Better User Experience: So Website Visitors Stick Around
Capital Brewery 7734 Terrace Ave., Middleton, WI, United StatesSo you have a website, now how do you get people to stick around? Joey Donovan Guido owner of Cuppa SEO Web Design will show you how and you will walk away with 5 ways to improve the user experience on your site. Join us on Tuesday, April 26th. The session begins at 5:30 p.m. […]
Creating Professional Videos In-House: Simplify the Process
Capital Brewery 7734 Terrace Ave., Middleton, WI, United StatesLearn how to streamline the in-house video process, set up simple equipment the way the pros do, and produce videos that provide value with Faith Dey of Live Well Video. Faith Dey of Live Well Video will share the simple steps to create your own pro-quality videos, whether for your internal company communications or for serving current and […]
Recruiting Marketing “Redux”
Capital Brewery 7734 Terrace Ave., Middleton, WI, United StatesLearn how you can support your company’s recruitment efforts and overall brand in the current state of recruitment marketing. Martha Carrigan, CEO of Big Shoes Network (BSN), will explain how recent events have impacted the current state and future of Recruitment Marketing, plus how you can support your company’s recruitment efforts and overall brand at AMA Madison’s Craft […]
Conversational AI & the Age of Chatbots
Learn about use cases and case studies of how Chatbots not only benefit user experience but also create a revenue stream. About this event The future is now. Chatbots are a major player in the digital world, with many people using them daily to interact and get things done on their time. They are going […]
5 Tips for Nonprofit Marketing Success: Stretch Your Limited Resources
garth's brew bar 1726 Monroe St, Madison, WI, United StatesYour nonprofit's marketing department may be small, learn five tips that help teams succeed when expectations are high, and budgets are low. About this event AMA Madison’s Craft Marketing Series continues on August 29th when Tony Veroeven of AMPED Association Management presents “Five Tips for Nonprofit Marketing Success: How to Stretch Your Limited Resources.” The […]
An Axe-Throwing & Networking Kind of Evening
FlannelJax's Madison 6704 Watts Road Madison, WI 53719 6704 Watts Road, Madison, WI, United StatesIs there a marketing or corporate trope, cliché or buzzword that grinds your gears? Let us know and we’ll make sure it gets axed. About this event Enjoy a fun evening of mingling and axe throwing with fellow Madison-area marketers! Join AMA Madison September 14th at Flannel Jax. Is there a marketing or corporate trope, […]
Inclusive Marketing to Create a Sense of Belonging
garth's brew bar 1726 Monroe St, Madison, WI, United States"Marketing has the power to make a difference." Learn how to create a sense of belonging for EVERYONE! About this event DEI, BIPOC, AANHPI, LGBTQ+ and PLWD are all acronyms marketers should be familiar with and strive to include in marketing. Please don't worry if you don't know what they all mean, that's what this […]
How to Be an Employer Women Want to Work For
garth's brew bar 1726 Monroe St, Madison, WI, United StatesIn this presentation, Meaghan Ziemba will provide you with a checklist on how to be an employer women want to work for. About this event Currently, women represent around 30% of the overall manufacturing sector. A significant percentage of women graduating high school and college, or seeking new professional challenges, don’t typically have manufacturing top […]