In addition to career skills and professional network development offered within our local marketing community (watch the space below for upcoming events), the AMA provides a broad range of virtual opportunities to learn and grow. See virtual training offered by AMA, or search learning by topic.
  • Story Stacking: Build your brand story throughout the customer journey

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Story Stacking is a target driven approach to planning in an ever-evolving marketing landscape. Being a target driven landscape, one singular campaign is no longer as impactful. So instead, we […]

  • Making Waves: Creating Lake Ridge Bank’s New Brand

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Rebranding can be complicated. Hear from Lake Ridge Bank's President on their journey of combining two brands into a single new identity. How do you combine two long-term, established brands […]

  • Craft Marketing

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Attracting Talent, Empowering Growth: Marketing Greater Madison's Future With low unemployment, high workforce participation and accelerated population growth, Greater Madison is having a moment – perhaps THE moment. Yet with […]