Craft Marketing
-
-
Lead Magnets, Marketing Funnels, and Email Automation – Why They Matter
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesThere are people who are ready to buy from your company today, there are people who are going to buy what you sell from someone soon, and there are people […]
-
-
Story Stacking: Build your brand story throughout the customer journey
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesStory Stacking is a target driven approach to planning in an ever-evolving marketing landscape. Being a target driven landscape, one singular campaign is no longer as impactful. So instead, we […]
-
-
Making Waves: Creating Lake Ridge Bank’s New Brand
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesRebranding can be complicated. Hear from Lake Ridge Bank's President on their journey of combining two brands into a single new identity. How do you combine two long-term, established brands […]
-
-
Craft Marketing
The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United StatesAttracting Talent, Empowering Growth: Marketing Greater Madison's Future With low unemployment, high workforce participation and accelerated population growth, Greater Madison is having a moment – perhaps THE moment. Yet with […]