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American Marketing Association - Madison, WI Chapter
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Level Up Your Website SEO and Digital Marketing – Tools and Tips

Level Up Your Website SEO and Digital Marketing – Tools and Tips

Dec 30, 2020 | Presenter Interviews

When it comes to streamlining your processes and making your job easier, marketers have no shortage of tools and technologies to choose from.  But that’s the tough part. Which free tools actually offer value and which paid services are worthy of your limited budget?...
Time to Get SaaSy: The One (Wo)Man Marketing Team Survival Guide

Time to Get SaaSy: The One (Wo)Man Marketing Team Survival Guide

Dec 22, 2020 | Presenter Interviews

Get ready to rock the new year with AMA Madison’s virtual Craft Marketing on Jan. 26, 2021. Edessa Polzin of Web Courseworks will present “Getting SaaSy: The One (Wo)Man Marketing Team Survival Guide.” The free virtual presentation begins at 4 p.m....
Salesperson 2.0: How One Savvy Sales Dude is Leveraging Podcasting and Digital Marketing

Salesperson 2.0: How One Savvy Sales Dude is Leveraging Podcasting and Digital Marketing

Nov 3, 2020 | Presenter Interviews

  AMA Madison’s virtual Craft Marketing Series continues with a unique event on Nov. 17, 2020. We’ll conduct a live podcasting session with Chris Luecke, host of the podcast and video series, Manufacturing Happy Hour. The virtual presentation begins at 4 p.m. with...
Read All About It: Delivering Low-cost, High-Impact Marketing for Nonprofits

Read All About It: Delivering Low-cost, High-Impact Marketing for Nonprofits

Sep 14, 2020 | Craft Marketing, Presenter Interviews

Connect with fellow marketers and learn cutting-edge best practices at our Sept. 29 virtual Craft Marketing program. Rowan Childs, founder and executive director of the Madison Reading Project, will share her insights about building a successful nonprofit.   MRP...
Managing Your Social Strategy During Times of Disruption

Managing Your Social Strategy During Times of Disruption

Aug 13, 2020 | Presenter Interviews

Renew with Intention, AMA Madison’s 2020 Virtual Annual Conference on Sept. 24, will be packed with relevant topics to help you deal with today’s challenges.  Michael Ray, Social Media Director of STIR Advertising & Integrated Messaging, Milwaukee,...
Creating the “Social-First” Experiential Strategy

Creating the “Social-First” Experiential Strategy

Jul 31, 2020 | Presenter Interviews

Navigating the waters of an experiential strategy is hard enough, but what happens when you build an experiential plan that is social-first rather than social-as-an-afterthought? Discover key learnings from executing a multi-channel experiential campaign and why...
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