AMA President and President Elect travel to Lincoln Nebraska for a regional retreat This year I am serving as the President-Elect for the Madison Chapter of the American Marketing Association. As part of the leadership team, I was invited to participate in a regional...
In today’s hiring landscape, there are simply more job openings than there are applicants. This couldn’t ring truer for the manufacturing industry, which in 2022 has experienced 2 job openings for every 1 job seeker. As a technical writer within the industrial...
Kristin Uttech will show attendees how market research can drive digital transformation and creative advertising changes your messaging strategy at AMA Madison’s Craft Marketing presentation at Garth’s Brew Bar on November 28th. The session begins at 5:30 p.m. with...
It’s 2022, and diversity, equity, and inclusion are at the forefront of the minds of marketers and customers alike. In fact, 70% of audiences respond well to DEI in marketing. One thing’s clear: People want to feel welcomed, valued, and a sense of belonging both as...
Meaghan Ziemba will share a checklist on how to be an employer that women want to work for at AMA Madison’s Craft Marketing presentation at Garth’s Brew Bar on October 24th, 2022. The session begins at 5:30 p.m. with networking. Register now. Thank you to our sponsor!...
