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Lead Magnets, Marketing Funnels, and Email Automation – Why They Matter
Lead Magnets, Marketing Funnels, and Email Automation – Why They Matter
There are people who are ready to buy from your company today, there are people who are going to buy what you sell from someone soon, and there are people who don’t even know they’ll be buying from a company like yours weeks and months from now. Your sales team is focused on the sales […]
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Story Stacking: Build your brand story throughout the customer journey
Story Stacking: Build your brand story throughout the customer journey
Story Stacking is a target driven approach to planning in an ever-evolving marketing landscape. Being a target driven landscape, one singular campaign is no longer as impactful. So instead, we stack our brand story all along the consumer journey. Not only are there many different platforms to meet audiences, but consumers are more in control […]