Marketing Automation – Streamline Your Lead Gen Activities

Learn helpful tools that can automate your marketing process to increase content output and productivity. About this event AMA Madison’s Craft Marketing Series continues on June 29th, 2021 when Lori Highby of Keystone Click presents 'Marketing Automation - Make your Life Simpler and Streamline Your Lead Gen Activities' The virtual presentation begins at 4 p.m. with networking. Thanks to […]

Three Must-Have Strategies for Ecommerce (Social, Search, Email)

Want to grow online sales? See real-world examples of how marketers increase revenue using paid social media, search & email automation. About this event AMA Madison’s Craft Marketing Series continues on August 31, 2021 when Eagan Heath of Caravan Digital and Get Found Madison presents “Three Must-Have Strategies for Ecommerce (Social, Search, Email).” The virtual presentation begins at 4 p.m. with networking. […]

How Trade Publications Can Improve Your Business

Vintage Brewing Co. - West 674 South Whitney Way, Madison, WI, United States

AMA Madison’s Craft Marketing Series returns to in-person at Vintage Brewing on October 26, with a marketing presentation from David Mantey. About this event David Mantey of Industrial Media presents "How Trade Publications Can Improve Your Business". David will explain how trade publications can improve your business and how to successfully partner with trade publications […]

The 3 Buckets of Marketing KPIs – Identify These Before Your Next Strategic Planning

Vintage Brewing Co. - West 674 South Whitney Way, Madison, WI, United States

AMA Madison’s Craft Marketing Series continues on November 30th when Spencer X Smith of AmpliPhi presents “The 3 Buckets of Marketing KPIs." About this event Spencer X Smith of AmpliPhi presents “The 3 Buckets of Marketing KPIs - Identify These Before Your Next Strategic Planning Meeting.” Learn how a KPI framework can help you to […]

Crystal Ball Craft Marketing: What’s Coming in 2022

Online

Join a panel of marketing experts as we discuss what 2022 will bring for the marketing world. About this event Learn about marketing yet to come in 2022 with presenters of Craft Marketing past. Our experts will cover: Emerging Technologies Websites/SEO B2B Social Media Paid Media e-Commerce Non-Profit The Panelists: Nick Myers - Emerging Technologies James […]

Using Video to Become LinkedIn Famous

Online

AMA Madison’s Craft Marketing Series continues on January 25th when Ema Roloff from Naviant presents "Using Video to Become LinkedIn Famous" About this event It’s the Remix: How to Win Friends and Influence People on LinkedIn . Ema Roloff, of Naviant, will explain how you can create a social media brand built on authority and […]

Revamping the Marketing Plan: Leaner, Meaner and More Effective

Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

Greg Mischio of Winbound will offer a more dynamic, inclusive approach to marketing planning at AMA Madison’s Craft Marketing presentation on February 22nd. The session begins at 5:30 p.m. central with networking. (This session is planned to be in-person, but may be switched to a virtual event depending on Covid restrictions.) Thanks to Winbound, our […]

The Many Faces of Account-Based Marketing

Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

Learn the ins and outs of Account-Based Marketing with Steve Robinson, and how to implement it at your organization with three different strategies, on Tuesday, March 29. Steve Robinson will explain what account-based marketing is and break down 3 different strategies so you can find your ideal fit at AMA Madison’s Craft Marketing presentation on […]

5 Ways to Create a Better User Experience: So Website Visitors Stick Around

Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

So you have a website, now how do you get people to stick around? Joey Donovan Guido owner of Cuppa SEO Web Design will show you how and you will walk away with 5 ways to improve the user experience on your site. Join us on Tuesday, April 26th. The session begins at 5:30 p.m. […]

Free – $15

Creating Professional Videos In-House: Simplify the Process

Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

Learn how to streamline the in-house video process, set up simple equipment the way the pros do, and produce videos that provide value with Faith Dey of Live Well Video. Faith Dey of Live Well Video will share the simple steps to create your own pro-quality videos, whether for your internal company communications or for serving current and […]

Free – $15

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