About this event

Video is one of the best types of content you can produce today. The problem is many corporate videos miss the mark, and in many cases are never even viewed. Emmy-winner Tony Gnau will use customer case studies to provide helpful ideas for your own marketing videos. He will show you how to sell the higher-ups on why video is important, how to create videos that tap emotions, and how-to promote those videos.

You will learn:

• Video content isn’t about facts and figures, it’s about emotion
• The three core videos you need to get started (about us, testimonials, product/service videos)
• Layer videos throughout your marketing funnel and website, a single “Videos” page isn’t good enough

Join us February 8, 2022 at Noon to participate in this virtual event.

About the Speaker

Tony Gnau – Founder & Chief Storytelling Officer at T60 Productions

Tony Gnau is the Founder and Chief Storytelling Officer at T60 Productions. He’s a three-time Emmy Award-winning journalist and has led T60 Productions to winning 17 Telly Awards for its corporate videos.

He has created videos for the likes of United Airlines, Walgreen’s, US Bank, Goose Island Beer Company, as well as NBA legend Dwyane Wade.

Tony has written over 700 blog posts on video marketing and also speaks on the subject to communications professionals at conferences such as Content Marketing World.

Finally, Tony is a former USC Trojan football player, Star Wars geek, and a devoted husband and father.

About AMA Madison

AMA Madison is one of the oldest professional Chapters of the international American Marketing Association.

Serving marketers in SW Wisconsin, our aim is clear – Moving Marketing Forward. From our annual conference, to our Marketer Mixers, to our monthly educational programs, we’re here to support your career, your company, and the entire marketing profession. Join us today.