Our annual conference has a new location, new theme, and new ideas for 2019! This year’s conference is built around the theme “Elevate with Authenticity,” and will take place on Thursday, September 26 at the beautiful Park Hotel in downtown Madison. We are excited to...
Our annual conference has a new location, new theme, and new ideas for 2019! This year’s conference is built around the theme “Elevate with Authenticity,” and will take place on Thursday, September 26 at the beautiful Park Hotel in downtown Madison. Kim Brown is set...
In order to see something new, you have to not see something else. That mind-blowing statement is the basis of experience design, and a concept Kavitha Krishnan, Senior User Experience Strategist at Mattel (American Girl) will share at her May 8 presentation:...
Have you heard of the General Data Protection Regulation (GDPR) privacy law? Many marketers haven’t, especially if they don’t do business overseas. But this European law can and likely will have an impact on everyone, even if you don’t do business in Europe. We...
It’s hard to dispute the lessons of LinkedIn guru Wayne Breitbarth. The man has more than 18,000 connections, after all! From those connections, Wayne has built an amazing LinkedIn following and an enormous email contact list. But can his personal success be applied...
As I read the description about Spencer X. Smith’s upcoming presentation for AMA Madison, one quote jumped out at me: “Spencer only teaches what he first has proven to work himself with his own business.” Considering his credentials, I think it’s safe to say that...