Oct 31, 2023 | Craft Marketing
Targeted messaging can go a long way in increasing sales and helping your business grow. But finding the right target markets for you and determining how to reach them can be tricky. Learn what to expect from November’s Craft Marketing event with Prue Lotharius.
Jul 6, 2022 | Craft Marketing
There has been no shortage of disruptive world events over the past couple of years, and recruiters are all too aware of this reality. That’s why recruitment marketing extraordinaire Martha Carrigan, CEO of Big Shoes Network (BSN), joined AMA Madison’s Craft Marketing... 
Jul 6, 2022 | Craft Marketing, Presenter Interviews
Lindsay Ojeda will share use cases and case studies showcasing how Chatbots not only benefit user experience but also create a revenue stream at AMA Madison’s Craft Marketing presentation at Garth’s Brew Bar on July 25th. The session begins at 5:30 p.m. with... 
Feb 4, 2022 | Craft Marketing, Presenter Interviews
On January 25th, Ema Roloff of Naviant joined AMA Madison’s Craft Marketing chapter to share how to win over your audience by creating a social media strategy built on trust and authority. In her presentation, Ema broke down the strategy that has driven her... 
