Data-Driven Empathy: 7 Hidden Sources of Your Visitors’ Hopes and Fears
Join content expert Andy Crestodina, as we explore ways to consider your audience's needs as part of your data-driven strategy. About this Event AMA Madison’s Craft Marketing Series continues on April 27 when Andy Crestodina of Orbit Media presents “Data-Driven Empathy: 7 Hidden Sources of Your Visitors’ Hopes and Fears.” The virtual session begins at […]
Healthcare Marketing Panel – Build Customer Trust in the Digital Age
Learn how successful healthcare brands have repositioned themselves to become more patient-centric and competitive in the digital age. About this Event Healthcare in the US is complex and confusing … and more so because of Covid19. Consumers, or patients, place a high value on their experience when interacting with healthcare professionals and systems. Speed and […]
Build Your Brand & Business with Events – In-Person or Online!
Learn how any business in any industry can build their business and brand by having events – whether it is in-person or online. About this Event AMA Madison’s Craft Marketing Series continues on May 25, 2021 when Terri Lynn Yanke of Eventful Advantage presents 'Build Your Brand & Business with Events: In-Person or Online!' The virtual presentation begins at […]
AMA Madison 60th Anniversary Summer Social (Outdoors)
Welcome summer and celebrate AMA Madison's 60th year at the Biergarten at Olbrich Park! Join us on Thursday, June 17 About this event Let's celebrate AMA Madison's 60th year, summer's arrival, and the Madison-area marketing community at the Biergarten at Olbrich Park! Join us on Thursday, June 17th at 5pm for food, drinks and fun. […]
Marketing Automation – Streamline Your Lead Gen Activities
Learn helpful tools that can automate your marketing process to increase content output and productivity. About this event AMA Madison’s Craft Marketing Series continues on June 29th, 2021 when Lori Highby of Keystone Click presents 'Marketing Automation - Make your Life Simpler and Streamline Your Lead Gen Activities' The virtual presentation begins at 4 p.m. with networking. Thanks to […]
Three Must-Have Strategies for Ecommerce (Social, Search, Email)
Want to grow online sales? See real-world examples of how marketers increase revenue using paid social media, search & email automation. About this event AMA Madison’s Craft Marketing Series continues on August 31, 2021 when Eagan Heath of Caravan Digital and Get Found Madison presents “Three Must-Have Strategies for Ecommerce (Social, Search, Email).” The virtual presentation begins at 4 p.m. with networking. […]
Reconnecting with the Madison Marketing Community
Vintage Brewing Co. - West 674 South Whitney Way, Madison, WI, United StatesMadison has a great community of marketers; working in a variety of industries; on teams of different sizes and makeups; marketing B2B, B2C or B2B2C. We have creative marketers, great storytellers, data and analytics geeks, web developers, planners, product managers, project managers, digital marketers, direct marketers; you name it. And some of us wear all of those hats.
AMA Madison 2021 Annual Conference: Power of Community
Leverage your brand community to drive your sales & marketing strategies. Learn from 8 nationally renowned & informative marketing leaders. About this event As marketers we understand the power of community. The brands that survived the Great Recession did so because, over time they invested in building a community of fans and advocates who trusted […]
How Trade Publications Can Improve Your Business
Vintage Brewing Co. - West 674 South Whitney Way, Madison, WI, United StatesAMA Madison’s Craft Marketing Series returns to in-person at Vintage Brewing on October 26, with a marketing presentation from David Mantey. About this event David Mantey of Industrial Media presents "How Trade Publications Can Improve Your Business". David will explain how trade publications can improve your business and how to successfully partner with trade publications […]
The 3 Buckets of Marketing KPIs – Identify These Before Your Next Strategic Planning
Vintage Brewing Co. - West 674 South Whitney Way, Madison, WI, United StatesAMA Madison’s Craft Marketing Series continues on November 30th when Spencer X Smith of AmpliPhi presents “The 3 Buckets of Marketing KPIs." About this event Spencer X Smith of AmpliPhi presents “The 3 Buckets of Marketing KPIs - Identify These Before Your Next Strategic Planning Meeting.” Learn how a KPI framework can help you to […]