In addition to career skills and professional network development offered within our local marketing community (watch the space below for upcoming events), the AMA provides a broad range of virtual opportunities to learn and grow. See virtual training offered by AMA, or search learning by topic.

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Today

  • Navigating the Psychology of Marketing

    MYArts 1055 E Mifflin St, Madison, United States

    Is your marketing influencing thoughtfully or creating unintended pressure? Learn how 5 core principles shape real-world tactics. Understanding where influence ends and ethical risk begins Marketing runs on psychology. Social proof. Scarcity. Reciprocity. Authority. Loss aversion. You’re already using them (yes, you). The tricky part is knowing how you’re using them. In this session, Mike […]