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How to Prepare for a Crisis
April 24, 2023 @ 5:30 pm - 7:30 pm
Learn how to prepare a crisis communications plan, including the roles of the marketing and creative departments.
A crisis big or small can happen at any time and can result in damage to reputation, disruption of operations and loss of revenue. Brian Lee, APR, president of Revelation PR, Advertising & Social Media, will explain how to prepare a crisis communications plan, including the roles of the marketing and creative departments. He’ll also give examples of how brands responded to various crises, what they did well and what they could have done better.
Register soon–limited in-person availability! The event begins on Monday, April 24th at 5:30 p.m. CST with networking. AMA Madison members are free, non-members are $15 which includes beer and food.
Can’t make it in-person? Join us virtually! The virtual presentation begins at 6:00 p.m. CST. AMA Madison members are free, non-members are only $5.
AMA Madison’s ‘Craft Marketing’ Series
Craft Marketing features a local presenter at a different craft brewery, winery, or spirits establishment in Madison. You’ll have the chance to learn about a wide range of marketing topics while meeting other industry professionals—all while enjoying spirits and light appetizers!
Thanks to our sponsor, Winbound, for curating our speakers and supporting this event.
Thanks to our sponsor, Spoken Frame Media , for recording this event for attendees.
About the Venue
Cozy atmosphere. Educated staff. Remarkable beer. Garth’s Brew Bar opened in 2019 on Monroe St. The bar started from a passion to do good for the people and right by the beer. Learn more at https://www.garthsbrewbar.com/