Welcome to the AMA Madison Blog!
Spencer X. Smith to Share the One Social Media Metric You MUST Know!
As I read the description about Spencer X. Smith’s upcoming presentation for AMA Madison, one quote jumped out at me: “Spencer only teaches what he first has proven to work himself with his own business.” Considering his credentials, I think it’s safe to say that...
AMA Madison’s New Evening Series “Craft Marketing” Welcomes Greg Mischio of Winbound!
AMA Madison is excited to present a new evening event for marketers called Craft Marketing. Our first event will be January 30 at the Ale Asylum, and Greg Mischio of Winbound will present “How to Make Every Piece of Website Content Kick Butt (and Literally Take...
Flipping the switch: How working “in-person” provides surprising new efficiencies for marketers
By Greg Mischio Automation. Project management software. Email. All these tools are supposed to make creating marketing deliverables fast and easy right? Candy Phelps of Bizzy Bizzy shares with us why this isn’t always the case, and gives a sneak peak of her January 9...
Widen’s Connectivity Research Provides More Value Than Meets the Eye
By Greg Mischio At our October AMA Madison luncheon, Jake Athey and Nina Brakel-Schutt of Widen presented on their Connectivity Research. While they shared their study’s findings, the true message Jake and Nina had for marketers was the value of proprietary research....
