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X-WR-CALNAME:American Marketing Association - Madison, WI Chapter
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X-WR-CALDESC:Events for American Marketing Association - Madison, WI Chapter
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DTSTART;TZID=America/Chicago:20240409T160000
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UID:4357-1712678400-1712683800@amamadison.org
SUMMARY:Navigating the Social Surge presented by MNI
DESCRIPTION:A comprehensive playbook for understanding Social Media and how to utilize it effectively. \n\n\nA comprehensive playbook for understanding Social Media and how to utilize it effectively. Madison marketers are invited to be inspired and empowered to take their social media strategies and performance outcomes to the next level through data\, insights\, and storytelling! \nAt this event\, we’ll teach you how to: \n\nNavigate the complex (and ever-evolving) social media landscape — highlighting key strategies to help you achieve optimal performance\nLeverage the power of rich data and insights to improve campaign strategies\nHarness storytelling to understand your audience better\, optimize your content\, and drive meaningful engagement across one or multiple social platforms\nUtilize the latest trends and best practices to set your brand or agency apart\n\nRegister soon–limited in-person availability! \nThe event begins on Tuesday\, April 9th at 4 p.m. CST with networking. The presentation will start at 4:30 p.m. CST and networking will resume at 5:30 p.m. to 7 p.m. CST. \n\nAMA/AAF/AD2/MMP Madison members: $10\nNon-members: $20\nStudents: $5\n\nTickets include drink ticket and light appetizers. \nSee our cancellation policy for details. \nThanks to our sponsors MNI Targeted Media & Spoken Frame Media. \n\n\n\n\nAbout MNI\n\n\n\n\nMNI is a national leader in the ad tech space\, working with nearly 1\,200 brands and agencies every year – including hundreds of partners based right here in Wisconsin. Simply put\, we specialize in crafting and executing omnichannel media solutions that move the needle! Our premium approach marries data\, research\, planning\, buying\, execution\, and full scale reporting to give our partners the strategic tools they need to drive results. \n\n\n\n\nAbout MNI Social\n\n\n\n\nEmpowered by our team and technology\, MNI’s cross-platform social media expertise gives partners the ideal leverage they need to to reach target audiences at scale with precision. Our team sits at the helm of social media’s ever-broadening and expansive influence and arms partners with the strategic know-how to garner successful outcomes. \n\n\n\n\nAbout the Speakers\n\n\n\n\nAron Caruso\, Executive Director of Client Services & Strategic Partnerships \nJodie Minton Skoropad\, Sr. Account Executive\, Wisconsin
URL:https://amamadison.org/event/2024-04-aaf-ama/
LOCATION:Old Sugar Distillery\, 931 East Main Street #8\, Madison\, WI\, 53703\, United States
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2024/03/amamad_april-collab_2160x1080_eb.jpg
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DTSTART;TZID=America/Chicago:20240430T160000
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CREATED:20231025T211100Z
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UID:4149-1714492800-1714503600@amamadison.org
SUMMARY:Craft Marketing
DESCRIPTION:Attracting Talent\, Empowering Growth: Marketing Greater Madison’s Future \nWith low unemployment\, high workforce participation and accelerated population growth\, Greater Madison is having a moment – perhaps THE moment. Yet with these tailwinds come challenges\, most notably in meeting the demand for skilled workers. Erik will discuss the business community’s role in marketing our region to the next generation of talent\, as well as the work already underway toward accomplishing that goal. \nJoin us for an unforgettable evening as Erik from the Chamber of Commerce discusses Greater Madison’s pivotal moment and the strategies for attracting the next generation of talent. \nThis event also marks the bittersweet farewell to our beloved Craft Marketing series\, with special thanks to Greg Mischio from Winbound for his unwavering support. Whether you’re here for Erik’s insights at 4:30 PM or joining us at 5:30 PM for a celebration of Craft Marketing’s legacy\, your presence will make this final chapter truly memorable. \nLet’s honor the impact of Craft Marketing\, express gratitude to Greg Mischio\, and toast to the bright future ahead! \nThe event begins on Tuesday\, April 30th at 4 p.m. CST with networking. \n\nRegistration Opens: 4:00 PM\nPresentation: 4:30 PM\nNetworking: 5:30PM – 7PM (Celebrate the last Craft Marketing!)\n\nRegister soon–limited in-person availability! \n\nAMA Madison members: $10\nNon-members: $20\nStudents: $5\n\nTickets include drink ticket and light appetizers. \nSee our cancellation policy for details. \nThanks to our sponsors Winbound\, Spoken Frame Media\, & Kramer Madison. \n  \n\n\nAbout the Speaker\n\n\n\n\n\n\n\n\n\n\n\nErik Greenfield | Greater Madison Chamber of Commerce \nLinkedIn \nErik brings to the table nearly 20 years of diverse experience in communications. As the Communications Manager for the Greater Madison Chamber of Commerce\, Erik has spent the past eight years shaping impactful messaging and fostering connections within the Greater Madison community. He previously served in government roles as Deputy Communications Director for the Wisconsin State Assembly Democratic Caucus and Assistant Press Secretary for Governor Jim Doyle. \nErik began his career as a News and Sports Reporter and Anchor for radio stations in Madison and Sturgeon Bay\, covering stories that resonated with audiences across multiple platforms. He holds a Bachelor of Arts degree in Radio TV Film from the University of Wisconsin Oshkosh\, solidifying his expertise in effective storytelling and media relations. Drawing from this rich background\, Erik brings invaluable insights into communication strategies and community engagement. \n  \n\n\n\nAMA Madison’s ‘Craft Marketing’ Series\n\n\n\n\nCraft Marketing features a local presenter at establishments in Madison. You’ll have the chance to learn about a wide range of marketing topics while meeting other industry professionals—all while enjoying spirits and light appetizers! \nThanks to our sponsors Winbound\, Spoken Frame Media\, & Kramer Madison. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the Venue\n\n\n\n\nThe Thirsty Goat Restaurant in Fitchburg features 40+ beers on tap\, smoked meats\, broasted chicken\, 30-55″ TVs\, gorgeous patio with fire pit\, 2 private banquet rooms and the best staff around!
URL:https://amamadison.org/event/craft-marketing/
LOCATION:The Thirsty Goat\, 3040 Cahill Main\, Fitchburg\, WI\, 53711\, United States
CATEGORIES:Craft Marketing
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2023/10/amamad_cm_egreenfield_2160x1080_eb-1.jpg
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