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X-WR-CALNAME:American Marketing Association - Madison, WI Chapter
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X-WR-CALDESC:Events for American Marketing Association - Madison, WI Chapter
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DTSTART;TZID=America/Chicago:20201014T073000
DTEND;TZID=America/Chicago:20201014T080000
DTSTAMP:20260405T090208
CREATED:20200911T165151Z
LAST-MODIFIED:20200911T165151Z
UID:2443-1602660600-1602662400@amamadison.org
SUMMARY:Marketing Career Development Coffee - Resume Tips
DESCRIPTION:Take a quick coffee break with Wisconsin AMA Chapters to enhance your personal marketing know-how. This week’s topic: Resume Tips\n\n\n\n\n\n\nAbout this Event\n\n\nAMA Madison\, Milwaukee and AMA Northeast Wisconsin are thrilled to launch a coffee talk event series hosted by Big Shoes Network’s Martha Carrigan. This series will provide short webinars (15 minutes of content and 15-20 minutes of Q&A) with content about personal branding\, job searches\, recruiting\, LinkedIn\, and other career-development insights that are vital to marketers now. \nWe hope you will join us for fun\, learning\, and prizes! \nUpcoming Topics \n\n10/21 – LinkedIn Profile Tips: Your LinkedIn Profile – Your Personal Brand “Site”\n\n  \n\n\nAbout the Presentation\n\n\nResume Tips: Your Resume as a Thumbnail Image of Your Brand \nJust like a logo\, name\, tagline\, and sound can help identify a brand\, a resume can help to identify you. In this short presentation: \n\nYou’ll learn what to leave out\, what to include and answers to commonly asked questions\nA resume worksheet will be sent to those in attendance\n\n\n\nAbout the Host\n\n\nMartha Carrigan is the Chairman & CEO of Big Shoes Network (BSN). She enjoys strategic marketing and business development. She connects creative talent with opportunities and coaches others on the ‘next steps’ of their professional and personal pursuits. (Her less fun roles: operations and paying bills – but loves to check off those boxes). An often-requested presenter at colleges and professional groups\, Martha speaks about creative\, employment and career-related topics. To her\, there’s nothing more motivating than hearing\, “I found my job through Big Shoes!” \n\n\n\n\n\n\n﻿ \nPowered by Eventbrite
URL:https://amamadison.org/event/marketing-career-development-coffee-resume-tips/
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/09/Career-Coffee-1014.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20201007T073000
DTEND;TZID=America/Chicago:20201007T080000
DTSTAMP:20260405T090208
CREATED:20200911T164833Z
LAST-MODIFIED:20200911T165213Z
UID:2440-1602055800-1602057600@amamadison.org
SUMMARY:Marketing Career Development Coffee
DESCRIPTION:Take a quick coffee break with Wisconsin AMA Chapters to enhance your personal marketing know-how. This week’s topic: Personal Branding\n\n\n\n\n\n\nAbout this Event\n\n\nAMA Madison\, Milwaukee and AMA Northeast Wisconsin are thrilled to launch a coffee talk event series hosted by Big Shoes Network’s Martha Carrigan. This series will provide short webinars (15 minutes of content and 15-20 minutes of Q&A) with content about personal branding\, job searches\, recruiting\, LinkedIn\, and other career-development insights that are vital to marketers now. \nWe hope you will join us for fun\, learning\, and prizes! \nUpcoming Topics \n\n10/14 – Resume Tips: Your Resume as a Thumbnail Image of Your Brand\n10/21 – LinkedIn Profile Tips: Your LinkedIn Profile – Your Personal Brand “Site”\n\n  \n\n\nAbout the Presentation\n\n\nIf you were your own client\, you’d begin a brand update by auditing what’s already in place. Refine your own personal brand by starting with a personal audit. In this short presentation: \n\nWe’ll focus on items most people generalize / leave out of personal brand tools that companies/hiring managers seek.\nA personal brand audit worksheet will be sent to those in attendance\n\n\nAbout the Host\n\n\nMartha Carrigan is the Chairman & CEO of Big Shoes Network (BSN). She enjoys strategic marketing and business development. She connects creative talent with opportunities and coaches others on the ‘next steps’ of their professional and personal pursuits. (Her less fun roles: operations and paying bills – but loves to check off those boxes). An often-requested presenter at colleges and professional groups\, Martha speaks about creative\, employment and career-related topics. To her\, there’s nothing more motivating than hearing\, “I found my job through Big Shoes!” \n\n\n\n\n\n\n﻿ \nPowered by Eventbrite
URL:https://amamadison.org/event/marketing-career-development-coffee/
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/09/Career-Coffee-1007.jpeg
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200929T160000
DTEND;TZID=America/Chicago:20200929T170000
DTSTAMP:20260405T090208
CREATED:20200827T150354Z
LAST-MODIFIED:20200827T150354Z
UID:2397-1601395200-1601398800@amamadison.org
SUMMARY:Delivering Low-Cost\, High-Impact Marketing for Nonprofits
DESCRIPTION:Learn from a case study on creative marketing tactics the Madison Reading Project has used to expand their reach and impact.\n\n\n\n\n\n\nAbout this Event\n\n\nAMA Madison’s Craft Marketing Series continues on September 29th when Rowan Childs\, founder of the Madison Reading Project\, will share her insights about building a successful nonprofit. Many underserved local children can enjoy reading books at home\, thanks to this literacy-based nonprofit. \nThe free virtual presentation begins at 4 p.m. with networking.\nThanks to Winbound\, our sponsor. \n\n\nAbout the Presentation\n\n\nMarketing continues to play a critical role in growing the nonprofit’s reach for new partners\, volunteers and donors. \nMadison Reading Project started as a pilot program in 2014 with a $1000 seed donation. Organizers started with 100 books at one location\, working with 30 children. Since then\, the nonprofit has grown to work with thousands of children\, over 100 community partners\, and has distributed over 150\,000 books. \nLearn what type of creative marketing they used and still do today to get the word out and build awareness. \nAbout the Speaker \n\nRowan Childs\, Founder & Executive Director \nRowan shared with AMA the inspiration that led to her founding MRP. \n“As a mother of two children\, I know how important reading is for kids and adults and how it can also be a struggle. For many kids in our area\, a home library isn’t a choice. Over two thirds of children living in poverty do not have books at home. I was alarmed by this statistic and in 2013 I founded Madison Reading Project to address the low literacy rates among underserved children. \n“Our nonprofit has flourished with our hard work to provide quality books and literacy programming. We have been boosted by community support and is a testimony to the hard work and love we have dedicated. There is a huge need out there for even more kids to get their hands on quality books and literacy support.” \n\n﻿ \nPowered by Eventbrite
URL:https://amamadison.org/event/delivering-low-cost-high-impact-marketing-for-nonprofits/
CATEGORIES:Craft Marketing
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/08/September-Craft-Marketing-2020.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200924T030000
DTEND;TZID=America/Chicago:20200924T130000
DTSTAMP:20260405T090208
CREATED:20200708T232516Z
LAST-MODIFIED:20200820T140456Z
UID:2252-1600916400-1600952400@amamadison.org
SUMMARY:AMA Annual Conference – Renew with Intention
DESCRIPTION:The marketing landscape has been forever altered. Make sure you emerge stronger than before. \n\n\n\n\n\n  \n\n\nAbout this Event\n\n\nAttend AMA Madison Renew to reawaken your marketing plans and sales strategies with new thinking\, new tactics\, and new ways to execute effectively. \nThis one-day\, virtual conference is filled with 12+ sessions tailored to help you deepen your roots\, strengthen your position as a marketer\, and grow to new heights. \nRegistered attendees will have access to video recordings of sessions following the event. \n \nView Details \n  \n\n \nPowered by Eventbrite
URL:https://amamadison.org/event/ama-annual-conference-renew-with-intention/
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/07/amamad_2020-annual-conference_2160x1080_eb.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200825T110000
DTEND;TZID=America/Chicago:20200825T120000
DTSTAMP:20260405T090208
CREATED:20200731T181344Z
LAST-MODIFIED:20200731T181420Z
UID:2359-1598353200-1598356800@amamadison.org
SUMMARY:Give Me Some Credit! The Great\, Maddening World of Marketing Attribution.
DESCRIPTION:Brush up on or learn the nuts and bolts of marketing attribution\, its problems\, and the various available attribution models.\n\n\n\n\n\n\n\nAbout this Event\n\n\nAMA Madison’s Craft Marketing Series continues on August 25th when Chris Hofmann presents\, “Give Me Some Credit! The Wonderful\, Maddening World of Marketing Attribution.” He’s the Vice President of Digital Services at SeQuel Response\, Inc.The virtual presentation begins at 4 p.m. Thanks to Winbound\, our sponsor. \nAttend this online presentation to bone up on the nuts and bolts of marketing attribution\, its problems\, and the various available attribution models. You’ll learn about attribution tools at your disposal\, and ways you can evolve your company’s or agency’s approach to more accurately assign credit to marketing channels for your campaigns. \nAvinash Kaushik\, Digital Marketing Evangelist at Google and author of the influential analytics blog\, Occam’s Razor\, once quipped\, “The only use for last-click attribution now is to get you fired. Avoid it.” Yet marketers continue to use it and keep their jobs. Why? Because marketing attribution is one of the most challenging and misunderstood disciplines of our profession. \nIn many ways\, marketing attribution remains the “holy grail” of marketing. If you “seek the grail\,” you won’t want to miss this event! \nAbout the Speaker\nChris Hofmann is VP of Digital Services at SeQuel Response\, a direct mail and digital direct response agency based in Minneapolis with offices in Madison. SeQuel Response has been named to the Inc. 5000 list of fastest-growing companies and made the Minneapolis/Saint Paul Business Journal’s Fast 50 list as one the fastest-growing private companies in the state. Chris is a University of Wisconsin graduate with more than 20 years of experience in marketing both on the client and agency sides of the business. \n  \n\n﻿ \nPowered by Eventbrite
URL:https://amamadison.org/event/give-me-some-credit-the-great-maddening-world-of-marketing-attribution/
CATEGORIES:Craft Marketing
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/07/AugustCraftMarketing.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200728T110000
DTEND;TZID=America/Chicago:20200728T120000
DTSTAMP:20260405T090208
CREATED:20200708T232216Z
LAST-MODIFIED:20200708T232601Z
UID:2249-1595934000-1595937600@amamadison.org
SUMMARY:Using LinkedIn to Help Grow Your Business
DESCRIPTION:Learn important LinkedIn changes that will help you grow your business & your personal brand from a nationally recognized LinkedIn expert. \n\n\n\n\n\n\n\n\n\n\n\nAbout this Event\n\n\nLearn how to amplify your personal brand and create brand awareness for your business with Wayne Breitbarth\, a nationally recognized Linkedin expert and popular presenter. He will share his insights at the July 28 virtual Craft Marketing event. \nBesides learning about the latest Linkedin changes and effective marketing strategies\, attendees also will have a chance to win some fantastic gifts. Wayne is giving away a free one-on-one virtual Linkedin consultation (could be personal or corporate) with a $197 value\, and three signed books. Wow! \nRegister today for the online event that begins at 4 p.m. \n  \n\n \nPowered by Eventbrite
URL:https://amamadison.org/event/using-linkedin-to-help-grow-your-business/
CATEGORIES:Craft Marketing
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2020/07/July-Craft-Marketing.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180313T063000
DTEND;TZID=America/Chicago:20180313T080000
DTSTAMP:20260405T090208
CREATED:20180303T212046Z
LAST-MODIFIED:20180303T212352Z
UID:789-1520922600-1520928000@amamadison.org
SUMMARY:LinkedIn for Business: What's New for Corporate Marketing in 2018
DESCRIPTION:Join us Tuesday\, March 13 for our Signature Speaker Series featuring Wayne Breitbarth! Wayne—CEO of Power Formula LLC and internationally-recognized industry leader in LinkedIn training\, marketing\, and consulting—will provide a detailed review of the most important changes that have taken place since Microsoft’s acquisition of LinkedIn in the area of corporate marketing. \nIf you manage your organization’s LinkedIn page\, or just want to know more about the platform in general\, this presentation is for you! Wayne’s presentation will help you: \n– Learn the best practices for Company and Showcase pages \n– Understand upcoming changes to LinkedIn Groups \n– Compare and contrast paid LinkedIn marketing opportunities
URL:https://amamadison.org/event/linkedin-business-whats-new-corporate-marketing-2018/
LOCATION:Best Western Plus InnTowner\, 2424 University Avenue\, Madison\, 53726\, United States
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