In addition to career skills and professional network development offered within our local marketing community (watch the space below for upcoming events), the AMA provides a broad range of virtual opportunities to learn and grow. See virtual training offered by AMA, or search learning by topic.

Workshop

Events

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Today

  • Madison B2B Lead-Generation Workshop

    Capital Brewery 7734 Terrace Ave., Middleton, WI, United States

    More leads. Better leads. A strategy that works. B2B marketers are measured by results—usually the leads they generate. If you’re ready to increase lead volume and quality in 2025, the […]

  • The 5 Things Brands Get Wrong on Their Website

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Your website might be quietly sabotaging your brand without you realizing it. Join John Huston (Creative Director, Huston Design) and Steve Mintz (Business Development & Marketing, Huston Design) as they uncover the five biggest […]

  • How Research Fuels Stories That Build Brands

    From Insights to Impact: How Research Fuels Stories That Build Brands

    Goodman Community Center - Iron Works 149 Waubesa Street, Madison, WI

    Great brands start with insight—and come alive through story. Join Jeff McCarthy (CMO of the Year, Bank Five Nine), Kelli Betsinger (Decision Point), and Dave & Michael Neelsen (StoryFirst Media […]

  • Navigating the Psychology of Marketing

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Is your marketing influencing thoughtfully or creating unintended pressure? Learn how 5 core principles shape real-world tactics. Understanding where influence ends and ethical risk begins Marketing runs on psychology. Social […]

  • The AI-Powered Customer Journey

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    We're all using AI in our marketing by now. The tools, the prompts, the workflows. But there's a bigger shift happening, AI is changing how our customers make decisions. How […]

  • The Power of Presence

    The Thirsty Goat 3040 Cahill Main, Fitchburg, WI, United States

    Life can be challenging, especially at work, and our thoughts and emotions can sometimes make those challenges feel even harder. This interactive program explores the power of presence, also referred […]