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SUMMARY:Revamping the Marketing Plan: Leaner\, Meaner and More Effective
DESCRIPTION:Greg Mischio of Winbound will offer a more dynamic\, inclusive approach to marketing planning at AMA Madison’s Craft Marketing presentation on February 22nd. \nThe session begins at 5:30 p.m. central with networking. (This session is planned to be in-person\, but may be switched to a virtual event depending on Covid restrictions.) Thanks to Winbound\, our sponsor. \nRegister here. \nAbout the Presentation\nHow many marketing plans have you written that never get followed and are seldom revisited? It doesn’t have to be that way. With the right approach\, you can create a dynamic plan that will serve as your guiding light for years to come. You’ll learn: \n\nHow to get buy-in from all parts of your organization\nWhy your content pipeline should be structured like a book\nHow a goals-oriented approach can unite sales and marketing\n\nWe’ll also provide you with our marketing plan template and a step-by-step guide for the process. \nAbout the Speaker\nGreg Mischio is the Owner and Founder of Winbound\, a digital marketing agency. Winbound helps manufacturing and industrial clients use content to create a “digital twin” of their sales team and reach prospects using SEO\, social media\, and paid online ads. Winbound’s clients have enjoyed double and triple digit increases in traffic and leads. \nAMA Madison’s ‘Craft Marketing’ Series\nCraft Marketing features a local virtual presenter each month. You’ll have the chance to learn about a wide range of marketing topics while networking with other industry professionals and enjoying the drink of your choice from your virtual location.
URL:https://amamadison.org/event/revamping-the-marketing-plan-leaner-meaner-and-more-effective/
LOCATION:Capital Brewery\, 7734 Terrace Ave.\, Middleton\, WI\, 53562\, United States
CATEGORIES:Craft Marketing
ATTACH;FMTTYPE=image/jpeg:https://amamadison.org/wp-content/uploads/2022/02/amamad_cm_gmischio_2160x1080_eb.jpg
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